Tools / Design

Canva

Free plan

Online design tool with templates and built-in AI features

Canva is a browser and mobile design tool for social posts, presentations, documents and simple videos. Magic Studio adds AI features for generating and editing content. Pro unlocks the full template and stock library plus brand kits.

What freelancers use it for

  • →Making social graphics for clients without opening pro design software
  • →Building a branded proposal or pitch deck from a template
  • →Resizing one design for several platforms
  • →Handing clients editable templates they can update themselves

Key features

  • •Large template library
  • •Magic Studio AI tools for generating and editing
  • •Brand kits on paid plans
  • •Presentations, docs and simple video editing
  • •Real-time sharing and collaboration

Pros

  • +Free plan is usable for real work
  • +Easy for clients to edit what you hand over
  • +Covers many formats in one tool

Cons

  • −Designs can look template-based without extra effort
  • −Pricing has changed several times, check before renewing

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